Privacy Notice

Effective Date: May 12, 2026

At Hoommeuoen, operated by HONGKONG EUPHEME LIMITED, protecting customer privacy and maintaining rigorous data integrity are foundational to our business. This Privacy & Data Protection Policy outlines how we collect, process, and safeguard personal information gathered when you interact with our online store and explore our handcrafted wooden home collections, including Kitchen & Dining, Home Organization, and Decor & Accents.

1. Categories of Collected Personal Data
To deliver a smooth shopping experience, we collect specific types of information during your visits:

  • Directly Provided Details: Personal identifiers such as your full name, shipping and billing addresses, email address, and phone number submitted during account registration or guest checkout.
  • Payment & Financial Data: Payment details are handled strictly through encrypted, PCI-compliant payment gateways. Hoommeuoen does not store raw credit card numbers or security codes on local servers.
  • Automated Device & Usage Telemetry: Non-identifiable technical data collected automatically via cookies and tracking pixels, including your IP address, browser type, operating system, and storefront navigation patterns.

2. Purpose of Data Processing
We process collected data exclusively for necessary operational purposes:

  • Order Fulfillment & Logistics: Processing payments, arranging global delivery, and sending shipment tracking updates for your home decor purchases.
  • Storefront Optimization: Analyzing user interaction trends to refine our product offerings, website layout, and overall user experience.
  • Customer Communication: Delivering essential transactional notices and sending opt-in promotional updates regarding new product arrivals.
  • Fraud Prevention & Security: Monitoring store activity to detect unauthorized transactions and protect user security.

3. Data Security & Encryption Standards

  • Data Encryption: All sensitive information transmitted between your browser and our store is secured using standard Secure Socket Layer (SSL) encryption technology.
  • Access Control: Customer data access is strictly limited to authorized personnel subject to binding confidentiality agreements.
  • Payment Security: Payment processing adheres strictly to PCI-DSS security guidelines to prevent unauthorized access to financial metrics.

4. Third-Party Data Sharing & Analytics
We do not sell, rent, or trade your personal information. Data is shared only with trusted service partners essential for store operation, payment processing, marketing attribution, and order fulfillment.

Our platform integrates with select analytics and advertising networks to measure store performance and deliver tailored advertisements. You may review their privacy policies directly:

5. Cookies & Tracking Technologies
Our storefront utilizes functional and analytical cookies to:

  • Maintain items in your shopping cart during checkout.
  • Gather aggregated traffic analytics via Shopify’s core platform tools.
  • Serve relevant product recommendations through advertising partners like AppLovin.

You may adjust or block cookie preferences through your web browser settings at any time, though doing so may impact certain website features.

6. Minors' Privacy Protection (COPPA)
Hoommeuoen operates as a retail venue designed for adult consumers. We do not knowingly solicit or collect personal information from children under the age of 13. If we discover that personal data from a minor has been collected unintentionally, we will promptly delete it from our systems.

7. California Online Privacy Protection Act (CalOPPA)
In compliance with CalOPPA:

  • Visitors may browse our storefront anonymously prior to placing an order.
  • A direct link to this policy is permanently available in our website footer.
  • Our systems acknowledge and honor web browser "Do Not Track" (DNT) signals.

8. European Privacy Rights (GDPR)
For users located within the European Economic Area (EEA), you possess specific rights under the General Data Protection Regulation, including the right to access, correct, export, or request the deletion of your personal data. To submit a request, contact us at support@hoommeuoen.com.

9. California Resident Privacy Rights (CCPA/CPRA)
If you are a California resident, you have the right to request disclosure of the specific categories of personal information we collect and process. While Hoommeuoen does not sell personal data for monetary payment, sharing data with marketing networks like AppLovin for targeted advertising may qualify as a "sale" or "share" under California law. You reserve the right to opt out of cross-context behavioral advertising at any time.

10. Security Incident Procedures
In the unlikely event of a security incident affecting your personal data, Hoommeuoen will notify impacted users via email within 7 business days of verification and post a general notice on our website if required by applicable regulations.

11. Marketing Communications (CAN-SPAM Act)
All promotional emails sent by Hoommeuoen comply with commercial messaging standards:

  • Sender identities and subject lines clearly reflect email content.
  • An explicit, functional "Unsubscribe" link is included in every marketing email.
  • Opt-out requests are processed promptly.

12. Corporate Entity & Contact Details For questions, privacy requests, or regulatory inquiries regarding this policy, please reach out to our team using the contact details below:

  • Brand: Hoommeuoen
  • Operating Entity: HONGKONG EUPHEME LIMITED
  • Registered Address: Room 15, 11/F, China United Plaza, 1008 Tai Nan West Street, Lai Chi Kok, Kowloon, Hong Kong
  • Customer Support Email: support@hoommeuoen.com
  • Telephone: +1 (812) 804-3779